Instagram DMs

Answer Instagram DMs with the same flows you use for every other channel. Comment-to-DM lives in the Comments tab.

Before you connect

You need an Instagram Business account connected to a Facebook Page, a Meta App with instagram_manage_messages + instagram_manage_comments, and the IG Business Account ID.

Meta App dashboard

Webhook + App Secret

Business Suite → IG accounts

Find your IG Business Account ID

Graph API Explorer

Generate a Page Access Token

Instagram messaging docs

Meta's official walkthrough

Webhook callback URL

Paste into Meta App → Webhooks → Instagram.

Connect an Instagram Business account

We call Graph /{ig-user-id} to verify and pull the @handle + follower count.

Instagram Business Account ID

Find this in Meta Business Suite → Settings → Accounts → Instagram.Page access token

App secret

Verify token

We validate the credentials before saving.